The superpower of AI: Unleashing mis- and disinformation at a horrific scale - ERP Spain.com - España y América Latina

This presentation delves into the alarming role of artificial intelligence (AI) in supercharging the spread of mis- and disinformation. We'll discuss the importance of this topic by showing how AI has the potential to amplify the reach and impact of false narratives like never before. Through automated content generation, AI-driven social media algorithms, and the manipulation of audio-visual media with deepfakes, deceptive information can be disseminated at an unprecedented scale. This phenomenon poses significant risks, including the erosion of trust in reliable sources, the manipulation of public opinion, and influencing the credibility of entire organizations. In this talk, we'll dive into: - the destructive power of mis- and disinformation. - ways AI is being used by bad actors to influence the masses. - how to protect against false AI-generated content. Our Speaker: Jelle Wieringa has over 20 years of experience in business development, sales, management and marketing. In his current role as Security Awareness Advocate for EMEA at KnowBe4, he helps organisations of all sizes understand why more emphasis is needed on the human factor, and how to manage the ongoing problem of social engineering. His goal is to help organisations and users increase their resilience by making smarter security decisions. Previously, Jelle was responsible for building an AI-driven platform for security operations at a leading managed security provider.