Calculating ROI From Reusing DITA Content - ERP Spain.com - España y América Latina

Join us for Coffee and Content with Mark Lewis of Caliper Content Services, to learn about his popular technical communication book "DITA Metrics 101: The Business Case For XML and Intelligent Content" and how he uses ROI metrics to sell content improvement programs to leaders. Join us for Coffee and Content with intelligent content advocate and content consultant, Mark Lewis of Caliper Content Services. We'll hear how Lewis's book came to be and what lessons he learned during the writing process. We'll uncover what he's learned about using return on investment metrics since writing the book. You'll leave with a better understanding of how to use these calculations to influence decisions about whether, where, and how much your organization will invest in adopting DITA. Can’t make it? Register, and we’ll send you a link to watch a recording when convenient. Coffee and Content is brought to you by The Content Wrangler and Heretto, the #ContentOps platform for product, reference and knowledge content.