CX in 2023: 5 Key Priorities for Scaling Support Without Breaking the Bank - ERP Spain.com - España y América Latina

Macroeconomic conditions and the induced change in customer behaviour make 2023 (yet another) a challenging year for businesses. However, this is also the time for customer service teams to embrace operational efficiency to drive sustainable business growth. This is the year when leaders can prove customer service and customer support are no longer cost centres but mission-critical profit centres—if their organization hasn’t viewed them as one yet. To navigate the prevailing market turbulence, the customer service teams must rethink their investment strategy and optimize for efficiency, by making innovative use of AI and other emerging technologies. Join this panel discussion as we uncover the key CX priorities for 2023 and learn how businesses should respond to these changes and retain customers. In this session, you'll learn: 1. 5 areas business leaders must prioritize for customer service success in 2023 2. "Start, Stop, and Continue" for customer service investments 3. Actionable strategies from top brands leveraging Freshdesk