Empathetic Customer Experience – Changing the Thinking - ERP Spain.com - España y América Latina

Engaging the Customer by Creating Intimacy Through Technology Today’s customers have created the “experience economy.” Over 73% of customers say a good experience is key to brand loyalty. Enterprises are increasing technology investments that build an empathetic relationship with customers and create intimacy. Join industry experts Alan Webber, VP Customer Experience at IDC and David Roberts, CEO at Alchemer as they discuss: • How to build an empathetic relationship between customers and brands • A clear path to implement customer-centric transformation • The importance of technology in strengthening customer experience and driving business outcomes • Ways to take the voice of the customer out of dashboards and put it into the hands of team members