Integrating OTT & Pay-TV: A real-world use case about how UPC Hungary rapidly rolled out new OTT video services to 500k+ cable subscribers - ERP Spain.com - España y América Latina

Within the past year, cable operator UPC Hungary has demonstrated just how well Internet video services can be integrated with traditional pay-TV services, with YouTube naturally proving to be the biggest attraction for subscribers. In fact, UPC Hungary announced last September that its customers were already viewing more than 1 million minutes per day of YouTube content after the first three months of availability on TV, with the average viewing time clocking in at about 45 minutes per session. 

 

To make YouTube available on existing cable set-top boxes, UPC Hungary deployed the CloudTV Streamcast platform from ActiveVideo to virtualize STB functionality in the cloud. But what was the overall approach that enabled UPC to deploy the service so quickly? What type of cloud infrastructure was implemented to ensure that the network could keep up with the sharp spikes in customer demand for more video? What technology made it possible to deliver these services in a cost-effective manner? 

 

In this webinar, you will learn:

 

How to resolve challenges in video transcoding and virtualization and maximize channel densities

How ActiveVideo leveraged Intel® Iris Pro Graphics and the Media Server Studio to make vSTB a scalable and efficient reality