Don’t Just Claim It. Prove It!: Protect Your Brand by Verifying Textile Performance Claims - ERP Spain.com - España y América Latina

Let's face it: traditional textiles are no longer competitive, and consumers are demanding more function and features in their textile and fashion products. At the same time, strict adherence to product specification and quality standards is critical, not only for your consumer's satisfaction, but also for your brand's reputation.

Join Louann Spirito, Director Technical Support for Softlines for SGS Consumer Testing Services, to learn how to protect your brand by verifying textile performance claims. Louann will explain Truth In Labeling and enforcement of the law, as well as review special claims and provide examples of hang tags. She will make the case for clear communication between the buyer and supplier.

This webinar will be recorded and distributed to all registered participants.