Complementing Weatherization: Employing Novel Program Strategies to Lift Core Low-Income Programs - ERP Spain.com - España y América Latina

Utilities across the country employ weatherization programs as a core element of their low-income portfolios. These programs play a critical role in bettering the lives of low-income customers by reducing energy bills and increasing comfort. While weatherization targets the physical structure of the home, ensuring such programs are as effective as possible requires engaging the occupants as well. Low-income portfolios should employ engagement-focused program strategies, including behavioral programs, to funnel customers into weatherization programs in order to complement and lift such programs once retrofits have occurred.

This webinar will demonstrate that effective low-income customer engagement is critical to the success of weatherization programs. Programs that engage low-income customers lift participation in and deepen the impact of weatherization programs. Such initiatives can provide information on additional efficiency programs, ensuring low-income households are aware of every opportunity to reduce their bills. Behavioral programs that provide no-cost/low-cost tips for reducing energy consumption should be incorporated into low-income portfolios alongside in-home and community-based energy education in order to maximize the value of weatherization for low-income customers, utilities, and energy education stakeholders alike.